About us
From the beginning
"What unites us is not our goals, but the actions we take to achieve them. Despite our different backgrounds and ultimate objectives, we all share a passion for pushing ourselves to the limit and leaving it all on the field. Work and humility is our common language, and understanding that we can go further together than alone."
It all began when in 2021 the founder, Patrick, noticed a issue in the market of women's active wear. He heard from his female friends that they struggled to find gym clothes that were truly squat-proof, and this got him thinking. After researching customer feedback on existing sportswear brands, he saw that the need for functional and good looking active wear was real.
Patrick devoted countless hours to contacting factories and testing hundreds of samples until he finally found a solution - an active wear collection that is not only squat-proof, but also durable and delight to wear.
Squatproof was established to serve the needs of athletes and sports enthusiasts, for all their workout needs and is continuously evolving by exploring new innovative ways to manufacture active wear
Join the Squatproof family on our Instagram and TikTok accounts.
Instagram Tiktok
So what is SQUATPROOF now?
UNLEASH YOUR POTENTIAL
A supportive shoulder. A helping hand. An advisor. A motivator.
Squatproof is more than just activewear – we are your supporters on your fitness journey. You achieving your goals is our goal. We provide a supportive environment for people who want to improve themselves physically or mentally.
How do we do that?
- Through high-quality active wear that will make you feel confident and capable, that supports your workouts and movement, and that gives you the extra boost to complete your exercise.
- Providing you with value in the form of educational and encouraging content. Squatproof’s social media channels are a source of knowledge and motivation for you: our content about training and healthy habits is made by university-level personal trainers. We really want to go the extra mile and provide you with as much help and value as possible.
There is no gain without some pain. But the pain can be manageable and is not something you need to face alone: we are here to support
SQUATPROOF is led by
Founder & CEO - Patrick Patro Lorentz
Marketing managers - Essi & Laura